Blocking adverts
Advertising is found on most sites. Blocking advertising is more of a comfort issue, than an attempt to secure my privacy – although it does do that to some extent also. Some sites (including many WordPress sites) display adverts in an unobtrusive way, and show adverts related to the site content. Other sites are more like a fairground, sounds, flashing lights, pop-up windows which detract from the site. Finally there is targeted advertising – the technique of tracking your own web history to push adverts to you.